"The Media Is The Medicine" For Job Stress, A Global Epidemic
(PSYCHYL) February 19, 2005 -- Workplace stress, anxiety and burnout are
becoming more widespread throughout the workforce. The Economic and Business
Roundtable on Mental Health published a study, "The Unheralded Business Crisis -
Depression at Work", which showed that the cost of stress-related problems at
work is growing exponentially. Further studies conducted by the World Health
Organization, Statistics Canada, and the Canadian Mental Health Institute have
determined:
- Job stress is a major factor in employee absenteeism.
- Statistics Canada calculates the cost of work time lost to stress in Canada at
CDN$12 billion per annum.
- Workplace stress is the most common form of stress experienced.
- Workers view job stress as more prevalent than work related injury or illness.
- Job-related stress has been identified by the World Health Organization as a
"worldwide epidemic".
- It is estimated that 40% of employee turnover is due to job stress.
- Chronic stress can lead to depression and susceptibility to other common
physical illnesses.
Stress-related issues on the job can’t be ignored by organizations striving to
be competitive, yet in many cases it is the first thing to be ignored. Perhaps
this is due to the lack of resources currently available to deal with stress.
Some of the most effective remedies are the obvious, such as: good
communication, scheduling, exercise and leisure programs, but in many cases even
these don’t remedy the problem. Stress is experienced at an emotional level, so
even during these activities, individuals will still think of what is stressing
them, and remain stressed.
Today, there are many products and services available to help people relieve
stress. The yoga trend has now grown into a lucrative market, with yoga studios
now everywhere. Yoga is an effective stress-reliever, but is not always
convenient to do on the job, and requires practice to be effective. There are
also many products available for stress-relief, including: pharmaceuticals,
herbs, and neuro-technologies. Many of these products can be costly, exhibit
side-affects, ineffective for many people, or be complicated to use.
One very effective way to relieve stress is through meditation, but many people
find it very difficult to meditate, especially if they are stressed-out, or on
the job. There are many types of meditation and each has its methods, which must
first be learned and practiced. It can take a long time for a person to
effectively meditate. For monks, this is a life-long practice and the results
for them are well worth the effort.
Some ancient forms of meditation use aides such as the mandala (a visual focus),
and the mantra (a sound focus), but in the western world, many people find it
difficult to relate to these aides because we are programmed to modern media
such as television, film, computers and video games designed to stimulate us.
Even though modern media has been used primarily for stimulation, it could also
be a solution for stress relief and meditation in today’s world by delivering
effective relaxation tools and neuro-sciences in creative new ways.
We have all heard the famous expression, "The Media is the Message". Now, Brent
Alan Plain, an artist and producer has coined the phrase, "The Media is the
Medicine". "Imagine using your television, computer or stereo as a health
supplement, like taking a vitamin for your mind. This was our inspiration for
Psychyl, a new series of DVDs and CDs designed for stress-relief and
meditation", says Brent Alan Plain, the Psychyl producer and co-creator.
“We are combining visual art inspired by mandalas, with music inspired by
mantras, embedded with a neuro-acoustic technology, which can actually increase
your brain’s production of theta brainwaves. Theta brainwaves can be measured on
an EEG when a person is in deep meditation. By using Psychyl, your brain is
stimulated to produce more theta-waves, and you begin to meditate automatically
as you watch and listen to the DVDs or CDs. This is a convenient way for anyone
to relieve stress anywhere, or anytime”, states Debra McEachern, a visual artist
and associate producer of Psychyl.
Psychyl products were published in October of 2004 by db Visual Music Company of
Toronto, Canada. The products have been well received by the alternative health
market since the product launch at the CHFA (Canadian Health Food Association)
tradeshow. Currently, Psychyl is finding its way into retail stores, and is also
being used by Psychologists and Health-Care Providers to treat their patients.
You can learn more about this new art form and the technology online at:
http://www.psychyl.com
Media Contact:
Debra McEachern
email: debra@psychyl.com
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